The Kennedy Greenhouse Studio is a turn-key production studio located at 820 Sumter Street, just off the University of South Carolina’s historic Horseshoe and only two blocks from the State House.
Studio Floor Area
The equipment housed in the Kennedy Greenhouse studio floor area includes two Sony HXC-D70H cameras and one Panasonic AW-HE120 PTZ camera. All cameras have prompter display hoods, studio controls, polarizing filters and are on dolly tripods. There are four designated, professionally lit, areas for production to accommodate most production needs. These areas include: a large greenscreen wall, a news desk, outdoor garden area and an interview set comprised of a 3’ tall 9’x12’ stage with three garnet chairs and a glass coffee table.
Control Room
The control room is equipped with: Ross Carbonite Black Solo video switcher, QSC touch mix – 16 audio console, four wireless Clearcom headsets, four Sure ULX wireless lapel microphones, one Mac computer for graphics, one Mac computer for FlipQ prompter and one AJA KI Pro dual HHD recorder.
Booking the Studio
The Kennedy Greenhouse Studio hours of operation are Monday through Friday, 8:30 a.m.-5:30 p.m. Full day studio rentals are only available when classes are not in session. All events must be scheduled in advance to ensure studio availably. Live broadcast requests must be made at least four days prior to the live event to allow staff time to test all live feed functions with the site receiving our live feed and troubleshoot any issues that may arise during the test.
The Kennedy Greenhouse Studio is an educational studio and is here to serve the students at the School of Journalism and Mass Communications and the university student body. All class activities and student shows hold precedence over all non-SJMC events. We reserve the right to deny any request that may interfere with any of those activities.
![photos of the studio](/study/colleges_schools/cic/images/2024-2025/banner_interior/greenhouse.jpg)
Rental Rates
Rental Package | Non-USC Rate | USC Rate |
---|---|---|
Basic Studio Rental – 2 hour minimum Client provides all equipment needed for production |
$75.00/hr | $55.00/hr |
Production Rental - 2 hour minimum Includes use of all studio equipment and control room |
$585.00/hour | $410.00/hr |
Live Broadcast Rental - 2 hour minimum Broadcast fees are in addition to the studio hourly rates and the broadcast rate is based on the duration and bandwidth needed for the broadcast. |
$585.00/hour | $410.00/hr |
Other Fees
Studio Engineer Fee - 2-hour minimum Studio and technician fees are determined by studio time booked, not by production time or the length of the finished project. |
$85.00/hr |
Studio set up/ Clean up Fee Will only be applied to rental fee if the event requires a special studio setup prior to your arrival or if the studio has to be cleaned after your event. |
$150.00 |
Additional Needs In the event the Greenhouse is required to secure additional equipment, fixtures or technicians, an additional fee will apply |
Cost plus 10% service fee |
Cancellations Cancellations made 48 hours or less before an appointment will be subject to a cancellation fee. |
1/2 of the rental fee. |
For More Information or to Reserve the Studio
Contact Britt Hogg at 803-777-3248 or by email at bhogg@mailbox.sc.edu
About the Kennedy Greenhouse Studio
![Lou Kennedy](/study/colleges_schools/cic/images/2024-2025/spotlight/dlc/kennedy_lou.jpg)
Construction of the studio was made possible by a $1.5 million donation from Lou Kennedy, a 1984 alumna of the School of Journalism and Mass Communications and president and CEO of Nephron Pharmaceuticals. The building, which was completed in 2015, opened nine months later with the hiring of Hogg to facilitate its operation.
In 2017, the studio won the award for New Construction in Historic Context from the Historic Columbia Foundation. This award highlights new buildings in a historic district adjacent to or within existing historic structures that complement the historic context.
The greenhouse was designed by the Boudreaux Group, an architecture interior planning company based in Columbia.